In this section...
The Science of Creating Successful Voice Messages
A successful voice marketing campaign can increase incremental sales, and can also have a positive
impact on customer loyalty and brand awareness. These ‘Best Practice’ suggested guidelines are designed
to maximize the impact of your campaign on your bottom line. We’ve based them on thousands of campaigns
developed and executed by the SmartReply team. The overall goal is always the same – achieve the optimum
response with the highest level of receptivity and response among
the call recipients at the most efficient cost.
Message Template Form
Creating the right message is as important as choosing who you
want to receive it. This template form will help you in
designing both versions of your message (for live answers and for
answering machine delivery) in an appropriate length for ideal
response.