Use Cases

With so many options available to today's buyers and key decision makers within the enterprise, Business-to-Business marketers know that they need to differentiate themselves to make an impact in the marketplace today. Voice marketing can play an integral part of a successful business development plan, helping your organization rise to the top and win. Here are a few examples of how voice marketing via the VoiceBlast™ system can help your business:

Supplement to Direct Marketing

There is a great deal of time and expense that goes into creating a direct marketing program, so you want to make sure the recipients see and respond to it.  Whether you are sending an email marketing campaign or a direct mail piece, set up a quick voice marketing campaign to key targets that goes out the day before your other marketing is to arrive.  Use VoiceBlast™ to schedule and deliver your message letting them know to be on the look out for the material coming their way and watch your readership and response rates soar!

Special Savings Events

Do you have special promotions or sales drive events that are intended to deliver monthly or quarterly business spikes?  Voice marketing can be a highly effective way to get your message out to your target buyers, announcing the urgency and limited-time nature of these types of promotions with the compelling tone and inflection that only a human voice can convey. 

Customer Satisfaction and Service Calls

Send a voice marketing message to someone who just purchased your products or services, inquiring about their experience or just thanking them for their order.  By just taking that extra step, you'll boost the likelihood of a future transaction coming from that buyer.  Your VoiceBlast™ account can be programmed with a batch load of past customers and then updated with new ones on a regular basis.

Product and Service Announcements

Have you ever spent an enormous amount of time preparing to release a new product or offer a new service only later to hear from your customers that they weren’t even aware of it being available? With VoiceBlast™, you can reach all of your customers in a matter of minutes, exactly on the day you want them to know about your new offering. Your customers will appreciate being informed and you’ll likely see a boost in sales too!

Lead Conversion

Have you ever hosted a tradeshow or event where you generated a significant number of inquires to your products and services?  The timeliness of your response to those is paramount and taking the time to call them one by one with a sales staff can be cumbersome and costly in productivity.  VoiceBlast™ is the perfect application to use to follow-up by delivering a prerecorded message that thanks those individuals for their interest in your company and provides them with the pertinent direction on how to correspond with you if they'd like more information.